[Federal Register: December 15, 2005 (Volume 70, Number 240)]
[Notices]               
[Page 74319-74320]
From the Federal Register Online via GPO Access [wais.access.gpo.gov]
[DOCID:fr15de05-69]                         

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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Centers for Disease Control and Prevention

[60Day-06-06AM]

 
Proposed Data Collections Submitted for Public Comment and 
Recommendations

    In compliance with the requirement of Section 3506(c)(2)(A) of the 
Paperwork Reduction Act of 1995 for opportunity for public comment on 
proposed data collection projects, the Centers for Disease Control and 
Prevention (CDC) will publish periodic summaries of proposed projects. 
To request more information on the proposed projects or to obtain a 
copy of the data collection plans and instruments, call 404-639-4766 
and send comments to Seleda Perryman, CDC Assistant Reports Clearance 
Officer, 1600 Clifton Road, MS-D74, Atlanta, GA 30333 or send an e-mail 
to omb@cdc.gov.
    Comments are invited on: (a) Whether the proposed collection of 
information is necessary for the proper performance of the functions of 
the agency, including whether the information shall have practical 
utility; (b) the accuracy of the agency's estimate of the burden of the 
proposed collection of information; (c) ways to enhance the quality, 
utility, and clarity of the information to be collected; and (d) ways 
to minimize the burden of the collection of information on respondents, 
including through the use of automated collection techniques or other 
forms of information technology. Written comments should be received 
within 60 days of this notice.

Proposed Project

    Intimate Partner Violence (IPV) National Media Campaign--Choose 
Respect--Renewal--National Center for Injury Prevention and Control 
(NCIPC), Centers for Disease Control and Prevention (CDC).

Background and Brief Description

    Intimate partner and sexual violence is a significant problem in 
the United States. According to the National Violence against Women 
Survey, an intimate partner physically assaults or rapes approximately 
1.5 million women and 850,000 men in the United States each year. Many 
more individuals are subjected to threats of violence and psychological 
and emotional abuse. Alarmingly, intimate partner violence (IPV) 
behaviors are manifested in youth populations. The literature suggests 
that attitudes and behaviors can be shaped and reinforced more easily 
and more effectively as individuals are developing in youth than after 
they have been firmly established. To begin to address IPV and sexual 
violence in youth populations, the CDC's NCIPC has developed a media 
campaign entitled, ``Choose Respect.'' The campaign targets prevailing 
norms that support victimization and perpetration of violence against 
women. Because attitudes and behaviors related to IPV begin to manifest 
early on, CDC will focus its efforts on early adolescents, and on the 
people who influence them.
    This project will implement and evaluate the Choose Respect 
Campaign in a national roll-out in twelve states: Arizona, California, 
Connecticut, Illinois, Indiana, Michigan, Minnesota, New York, North 
Carolina, Texas, Washington, and Washington D.C. The campaign will 
target youth as the primary audience and parents and teachers as 
secondary audiences. A

[[Page 74320]]

baseline and post-campaign survey will be conducted with adolescents, 
their parents and their teachers to determine outcomes of the campaign 
including attitudes, beliefs and intended behaviors toward IPV and 
sexual violence both before and after implementation of the campaign. 
The baseline information collected prior to the campaign launch will 
assist CDC in tailoring the communication materials to each of the 
middle schools and community groups selected from the target markets. 
The evaluation will then utilize these baseline measures along with the 
information collected following implementation to assess the campaign's 
success at decreasing IPV-tolerant attitudes, increasing the 
identification of appropriate ways to respond in situations that could 
lead to IPV, and increasing the awareness of resources to help 
facilitate discussions about appropriate dating behavior.
    The pre-post research design of this campaign evaluation will aid 
CDC in assessing the changes in attitudes, beliefs and behaviors 
associated with the campaign.
    The goal of CDC's Media Campaign, Choose Respect, is to increase 
the perception among adolescents that any form of violence between 
intimate partners, whether physical, verbal or sexual is considered 
inappropriate and unacceptable. There is no cost to respondents other 
than their time.

                                        Estimated Annualized Burden Table
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                                                                     Number of    Average burden/
                   Respondents                       Number of      responses/     response (in    Total burden
                                                    respondents     respondent        hours)           hours
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Teachers Baseline Survey........................             600               1           15/60             150
Parents Baseline Survey.........................            6000               1           15/60            1500
Adolescents Baseline Survey.....................            6000               1           25/60            2500
Teachers Post-campaign Survey...................             600               1           15/60             150
Parents Post-campaign Survey....................            6000               1           15/60            1500
Adolescents Post-campaign Survey................            6000               1           25/60            2500
                                                 -----------------
    Total.......................................          25,200  ..............  ..............            8300
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    Dated: December 7, 2005.
Joan F. Karr,
Acting Reports Clearance Officer, Centers for Disease Control and 
Prevention.
 [FR Doc. E5-7378 Filed 12-14-05; 8:45 am]

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