[Federal Register: February 12, 2008 (Volume 73, Number 29)]
[Notices]               
[Page 8045-8046]
From the Federal Register Online via GPO Access [wais.access.gpo.gov]
[DOCID:fr12fe08-30]                         

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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Centers for Disease Control and Prevention

[60Day-08-08AP]

 
Proposed Data Collections Submitted for Public Comment and 
Recommendations

    In compliance with the requirement of section 3506(c)(2)(A) of the 
Paperwork Reduction Act of 1995 for opportunity for public comment on 
proposed data collection projects, the Centers for Disease Control and 
Prevention (CDC) will publish periodic summaries of proposed projects. 
To request more information on the proposed projects or to obtain a 
copy of the data collection plans and instruments, call 404-639-5960 
and send comments to Maryam I. Daneshvar, CDC Acting Reports Clearance 
Officer, 1600 Clifton Road, MS-D74, Atlanta, GA 30333 or send an e-mail 
to omb@cdc.gov.
    Comments are invited on: (a) Whether the proposed collection of 
information is necessary for the proper performance of the functions of 
the agency, including whether the information shall have practical 
utility; (b) the accuracy of the agency's estimate of the burden of the 
proposed collection of information; (c) ways to enhance the quality, 
utility, and clarity of the information to be collected; and (d) ways 
to minimize the burden of the collection of information on respondents, 
including through the use of automated collection techniques or other 
forms of information technology. Written comments should be received 
within 60 days of this notice.

Proposed Project

    Youth Advice and Feedback to Inform Choose Respect Implementation 
(New)--National Center for Injury Prevention and Control (NCIPC),

[[Page 8046]]

Centers for Disease Control and Prevention (CDC).

Background and Brief Description

    NCIPC seeks to obtain, over a five year period, advice and feedback 
from tweens/teens (aged 11-14) regarding message development/placement, 
creative executions, appropriate partners, and other similar issues, to 
inform ongoing implementation and evaluation of the Choose Respect 
campaign (OMB0920-0687 Expired 5/31/2006), an initiative 
intended to promote youth awareness of and participation in healthy 
peer relationships. Communication research indicates that campaign 
planning implementation must employ a consumer-oriented approach to 
ensure that program messages/materials, and their placement, can 
successfully gain the attention of and resonate with the intended 
audience. To that end, the NCIPC proposes conducting further planning, 
implementation, and evaluation research that enlists the involvement 
and support of youth, parents and other influencers and measures the 
effect of the campaign on the target audiences. The evaluation will 
provide interim and ongoing feedback to campaign planners regarding the 
implementation and progress of the campaign.
    The proposed data collection will enlist geographically, 
culturally/racially/ethnically, and socio-economically diverse groups 
of young people to complete: (1) Ten minute online surveys, with 30 
respondents, six times per year; and (2) 12 in-person focus groups, 
with 12 participants each, twice per year. Online surveys will reduce 
the potential burden for young people as web-based formats are 
convenient and consistent with the way they communicate and spend their 
leisure time and will involve a different group of 30 tweens/teens. In-
person focus groups will involve different groups of young people and 
will be segmented by age and gender.
    There are no costs to respondents other than their time.

                                       Estimate of Annualized Burden Hours
----------------------------------------------------------------------------------------------------------------
                                                                                      Average
                                                     Number of       Number of      burden per     Total  burden
                   Respondents                      respondents    responses per   response  (In       hours
                                                                    respondent         hrs)
----------------------------------------------------------------------------------------------------------------
Online survey: Boys and girls, aged 11-14.......              30               6           10/60              30
Focus group: Boys, aged 11-12, urban............              12               2             1.5              36
Focus group: Boys, aged 11-12, suburban.........              12               2             1.5              36
Focus group: Girls, aged 11-12, urban...........              12               2             1.5              36
Focus group: Girls, aged 11-12, suburban........              12               2             1.5              36
Focus group: Boys, aged 12-13, urban............              12               2             1.5              36
Focus group: Girls, aged 12-13, suburban........              12               2             1.5              36
Focus group: Boys, aged 12-13, suburban.........              12               2             1.5              36
Focus group: Girls, aged 12-13, urban...........              12               2             1.5              36
Focus group: Boys, aged 13-14, urban............              12               2             1.5              36
Focus group: Boys, aged 13-14, suburban.........              12               2             1.5              36
Focus group: Girls, aged 13-14, urban...........              12               2             1.5              36
Focus group: Girls, aged 13-14, suburban........              12               2             1.5              36
                                                 ---------------------------------------------------------------
Totals..........................................             174  ..............  ..............             462
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    Dated: February 5, 2008.
Maryam I. Daneshvar,
Acting Reports Clearance Officer, Centers for Disease Control and 
Prevention.
[FR Doc. E8-2508 Filed 2-11-08; 8:45 am]

BILLING CODE 4163-18-P