[Code of Federal Regulations]
[Title 16, Volume 1]
[Revised as of January 1, 2005]
From the U.S. Government Printing Office via GPO Access
[CITE: 16CFR436.1]

[Page 435-443]
 
                     TITLE 16--COMMERCIAL PRACTICES
 
                   CHAPTER I--FEDERAL TRADE COMMISSION
 
PART 436_DISCLOSURE REQUIREMENTS AND PROHIBITIONS CONCERNING 
FRANCHISING AND BUSINESS OPPORTUNITY VENTURES--Table of Contents
 
Sec. 436.1  The Rule.




Sec.
436.1 The Rule.
436.2 Definitions.
436.3 Severability.

    Authority: 38 Stat. 717, as amended, 15 U.S.C. 41-58.

    Source: 43 FR 59614, Dec. 21, 1978, unless otherwise noted.


    In connection with the advertising, offering, licensing, 
contracting, sale, or other promotion in or affecting commerce, as 
``commerce'' is defined in the Federal Trade Commission Act, of any 
franchise, or any relationship which is represented either orally or in 
writing to be a franchise, it is an unfair or deceptive act or practice 
within the meaning of section 5 of that Act for any franchisor or 
franchise broker:
    (a) To fail to furnish any prospective franchisee with the following 
information accurately, clearly, and concisely stated, in a legible, 
written document at the earlier of the ``time for making of 
disclosures'' or the first ``personal meeting'':
    (1)(i) The official name and address and principal place of business 
of the franchisor, and of the parent firm or holding company of the 
franchisor, if any;
    (ii) The name under which the franchisor is doing or intends to do 
business; and
    (iii) The trademarks, trade names, service marks, advertising or 
other commercial symbols (hereinafter collectively referred to as 
``marks'') which identify the goods, commodities, or services to be 
offered, sold, or distributed by the prospective franchisee, or under 
which the prospective franchisee will be operating.
    (2) The business experience during the past 5 years, stated 
individually, of each of the franchisor's current directors and 
executive officers (including, and hereinafter to include, the chief 
executive and chief operating officer, financial, franchise marketing, 
training and service officers). With regard to each person listed, those 
persons' principal occupations and employers must be included.
    (3) The business experience of the franchisor and the franchisor's 
parent firm (if any), including the length of time each: (i) Has 
conducted a business of the type to be operated by the franchisee; (ii) 
has offered or sold a franchise for such business; (iii) has conducted a 
business or offered or sold a franchise for a business (A) operating 
under a name using any mark set forth under paragraph (a)(1)(iii) of 
this section, or (B) involving the sale, offering, or distribution of 
goods, commodities, or services which are identified by any mark set 
forth under paragraph (a)(1)(iii) of this section; and (iv) has offered 
for sale or sold franchises in other lines of business, together with a 
description of such other lines of business.
    (4) A statement disclosing who, if any, of the persons listed in 
paragraphs (a) (2) and (3) of this section:
    (i) Has, at any time during the previous seven fiscal years, been 
convicted of a felony or pleaded nolo contendere to a felony charge if 
the felony involved fraud (including violation of any franchise law, or 
unfair or deceptive practices law), embezzlement, fraudulent conversion, 
misappropriation of property, or restraint of trade;
    (ii) Has, at any time during the previous seven fiscal years, been 
held liable in a civil action resulting in a final judgment or has 
settled out of court

[[Page 436]]

any civil action or is a party to any civil action (A) involving 
allegations of fraud (including violation of any franchise law, or 
unfair or deceptive practices law), embezzlement, fraudulent conversion, 
misappropriation of property, or restraint of trade, or (B) which was 
brought by a present or former franchisee or franchisees and which 
involves or involved the franchise relationship; Provided, however, That 
only material individual civil actions need be so listed pursuant to 
paragraph (4)(ii) of this section, including any group of civil actions 
which, irrespective of the materiality of any single such action, in the 
aggregate is material;
    (iii) Is subject to any currently effective State or Federal agency 
or court injunctive or restrictive order, or is a party to a proceeding 
currently pending in which such order is sought, relating to or 
affecting franchise activities or the franchisor-franchisee 
relationship, or involving fraud (including violation of any franchise 
law, or unfair or deceptive practices law), embezzlement, fraudulent 
conversion, misappropriation of property, or restraint of trade.

Such statement shall set forth the identity and location of the court or 
agency; the date of conviction, judgment, or decision; the penalty 
imposed; the damages assessed; the terms of settlement or the terms of 
the order; and the date, nature, and issuer of each such order or 
ruling. A franchisor may include a summary opinion of counsel as to any 
pending litigation, but only if counsel's consent to the use of such 
opinion is included in the disclosure statement.
    (5) A statement disclosing who, if any, of the persons listed in 
paragraphs (a) (2) and (3) of this section at any time during the 
previous 7 fiscal years has:
    (i) Filed in bankruptcy;
    (ii) Been adjudged bankrupt;
    (iii) Been reorganized due to insolvency; or
    (iv) Been a principal, director, executive officer, or partner of 
any other person that has so filed or was so adjudged or reorganized, 
during or within 1 year after the period that such person held such 
position in such other person. If so, the name and location of the 
person having so filed, or having been so adjudged or reorganized, the 
date thereof, and any other material facts relating thereto, shall be 
set forth.
    (6) A factual description of the franchise offered to be sold by the 
franchisor.
    (7) A statement of the total funds which must be paid by the 
franchisee to the franchisor or to a person affiliated with the 
franchisor, or which the franchisor or such affiliated person imposes or 
collects in whole or in part on behalf of a third party, in order to 
obtain or commence the franchise operation, such as initial franchise 
fees, deposits, downpayments, prepaid rent, and equipment and inventory 
purchases. If all or part of these fees or deposits are returnable under 
certain conditions, these conditions shall be set forth; and if not 
returnable, such fact shall be disclosed.
    (8) A statement describing any recurring funds required to be paid, 
in connection with carrying on the franchise business, by the franchisee 
to the franchisor or to a person affiliated with the franchisor, or 
which the franchisor or such affiliated person imposes or collects in 
whole or in part on behalf of a third party, including, but not limited 
to, royalty, lease, advertising, training, and sign rental fees, and 
equipment or inventory purchases.
    (9) A statement setting forth the name of each person (including the 
franchisor) the franchisee is directly or indirectly required or advised 
to do business with by the franchisor, where such persons are affiliated 
with the franchisor.
    (10) A statement describing any real estate, services, supplies, 
products, inventories, signs, fixtures, or equipment relating to the 
establishment or the operation of the franchise business which the 
franchisee is directly or indirectly required by the franchisor to 
purchase, lease or rent; and if such purchases, leases or rentals must 
be made from specific persons (including the franchisor), a list of the 
names and addresses of each such person. Such list may be made in a 
separate document delivered to the prospective franchisee with the 
prospectus if the existence of

[[Page 437]]

such separate document is disclosed in the prospectus.
    (11) A description of the basis for calculating, and, if such 
information is readily available, the actual amount of, any revenue or 
other consideration to be received by the franchisor or persons 
affiliated with the franchisor from suppliers to the prospective 
franchisee in consideration for goods or services which the franchisor 
requires or advises the franchisee to obtain from such suppliers.
    (12)(i) A statement of all the material terms and conditions of any 
financing arrangement offered directly or indirectly by the franchisor, 
or any person affiliated with the franchisor, to the prospective 
franchisee; and
    (ii) A description of the terms by which any payment is to be 
received by the franchisor from (A) any person offering financing to a 
prospective franchisee; and (B) any person arranging for financing for a 
prospective franchisee.
    (13) A statement describing the material facts of whether, by the 
terms of the franchise agreement or other device or practice, the 
franchisee is:
    (i) Limited in the goods or services he or she may offer for sale;
    (ii) Limited in the customers to whom he or she may sell such goods 
or services;
    (iii) Limited in the geographic area in which he or she may offer 
for sale or sell goods or services; or
    (iv) Granted territorial protection by the franchisor, by which, 
with respect to a territory or area, (A) the franchisor will not 
establish another, or more than any fixed number of, franchises or 
company-owned outlets, either operating under, or selling, offering, or 
distributing goods, commodities or services, identified by any mark set 
forth under paragraph (a)(1)(iii) of this section; or (B) the franchisor 
or its parent will not establish other franchises or company-owned 
outlets selling or leasing the same or similar products or services 
under a different trade name, trademark, service mark, advertising or 
other commercial symbol.
    (14) A statement of the extent to which the franchisor requires the 
franchisee (or, if the franchisee is a corporation, any person 
affiliated with the franchisee) to participate personally in the direct 
operation of the franchise.
    (15) A statement disclosing, with respect to the franchise agreement 
and any related agreements:
    (i) The term (i.e., duration of arrangement), if any, of such 
agreement, and whether such term is or may be affected by any agreement 
(including leases or subleases) other than the one from which such term 
arises;
    (ii) The conditions under which the franchisee may renew or extend;
    (iii) The conditions under which the franchisor may refuse to renew 
or extend;
    (iv) The conditions under which the franchisee may terminate;
    (v) The conditions under which the franchisor may terminate;
    (vi) The obligations (including lease or sublease obligations) of 
the franchisee after termination of the franchise by the franchisor, and 
the obligations of the franchisee (including lease or sublease 
obligations) after termination of the franchise by the franchisee and 
after the expiration of the franchise;
    (vii) The franchisee's interest upon termination of the franchise, 
or upon refusal to renew or extend the franchise, whether by the 
franchisor or by the franchisee;
    (viii) The conditions under which the franchisor may repurchase, 
whether by right of first refusal or at the option of the franchisor 
(and if the franchisor has the option to repurchase the franchise, 
whether there will be an independent appraisal of the franchise, whether 
the repurchase price will be determined by a predetermined formula and 
whether there will be a recognition of goodwill or other intangibles 
associated therewith in the repurchase price to be given the 
franchisee);
    (ix) The conditions under which the franchisee may sell or assign 
all or any interest in the ownership of the franchise, or of the assets 
of the franchise business;
    (x) The conditions under which the franchisor may sell or assign, in 
whole or in part, its interest under such agreements;

[[Page 438]]

    (xi) The conditions under which the franchisee may modify;
    (xii) The conditions under which the franchisor may modify;
    (xiii) The rights of the franchisee's heirs or personal 
representative upon the death or incapacity of the franchisee; and
    (xiv) The provisions of any covenant not to compete.
    (16) A statement disclosing, with respect to the franchisor and as 
to the particular named business being offered:
    (i) The total number of franchises operating at the end of the 
preceding fiscal year;
    (ii) The total number of company-owned outlets operating at the end 
of the preceding fiscal year;
    (iii) The names, addresses, and telephone numbers of (A) The 10 
franchised outlets of the named franchise business nearest the 
prospective franchisee's intended location; or (B) all franchisees of 
the franchisor, or (C) all franchisees of the franchisor in the State in 
which the prospective franchisee lives or where the proposed franchise 
is to be located, Provided, however, That there are more than 10 such 
franchisees. If the number of franchisees to be disclosed pursuant to 
paragraph (a)(16)(iii) (B) or (C) of this section exceeds 50, such 
listing may be made in a separate document delivered to the prospective 
franchisee with the prospectus if the existence of such separate 
document is disclosed in the prospectus;
    (iv) The number of franchises voluntarily terminated or not renewed 
by franchisees within, or at the conclusion of, the term of the 
franchise agreement, during the preceding fiscal year;
    (v) The number of franchises reacquired by purchase by the 
franchisor during the term of the franchise agreement, and upon the 
conclusion of the term of the franchise agreement, during the preceding 
fiscal year;
    (vi) The number of franchises otherwise reacquired by the franchisor 
during the term of the franchise agreement, and upon the conclusion of 
the term of the franchise agreement, during the preceding fiscal year;
    (vii) The number of franchises for which the franchisor refused 
renewal of the franchise agreement or other agreements relating to the 
franchise during the preceding fiscal year; and
    (viii) The number of franchises that were canceled or terminated by 
the franchisor during the term of the franchise agreement, and upon 
conclusion of the term of the franchise agreement, during the preceding 
fiscal year.

With respect to the disclosures required by paragraphs (a)(16) (v), 
(vi), (vii), and (viii) of this section, the disclosure statement shall 
also include a general categorization of the reasons for such 
reacquisitions, refusals to renew or terminations, and the number 
falling within each such category, including but not limited to the 
following: failure to comply with quality control standards, failure to 
make sufficient sales, and other breaches of contract.
    (17)(i) If site selection or approval thereof by the franchisor is 
involved in the franchise relationship, a statement disclosing the range 
of time that has elapsed between signing of franchise agreements or 
other agreements relating to the franchise and site selection, for 
agreements entered into during the preceding fiscal year; and
    (ii) If operating franchise outlets are to be provided by the 
franchisor, a statement disclosing the range of time that has elapsed 
between the signing of franchise agreements or other agreements relating 
to the franchise and the commencement of the franchisee's business, for 
agreements entered into during the preceding fiscal year.

With respect to the disclosures required by paragraphs (a)(17) (i) and 
(ii) of this section, a franchisor may at its option also provide a 
distribution chart using meaningful classifications with respect to such 
ranges of time.
    (18) If the franchisor offers an initial training program or informs 
the prospective franchisee that it intends to provide such person with 
initial training, a statement disclosing:
    (i) The type and nature of such training;
    (ii) The minimum amount, if any, of training that will be provided 
to a franchisee; and
    (iii) The cost, if any, to be borne by the franchisee for the 
training to be provided, or for obtaining such training.

[[Page 439]]

    (19) If the name of a public figure is used in connection with a 
recommendation to purchase a franchise, or as a part of the name of the 
franchise operation, or if the public figure is stated to be involved 
with the management of the franchisor, a statement disclosing:
    (i) The nature and extent of the public figure's involvement and 
obligations to the franchisor, including but not limited to the 
promotional assistance the public figure will provide to the franchisor 
and to the franchisee;
    (ii) The total investment of the public figure in the franchise 
operation; and
    (iii) The amount of any fee or fees the franchisee will be obligated 
to pay for such involvement or assistance provided by the public figure.
    (20)(i) A balance sheet (statement of financial position) for the 
franchisor for the most recent fiscal year, and an income statement 
(statement of results of operations) and statement of changes in 
financial position for the franchisor for the most recent 3 fiscal 
years. Such statements are required to have been examined in accordance 
with generally accepted auditing standards by an independent certified 
or licensed public accountant.
    Provided, however, That where a franchisor is a subsidiary of 
another corporation which is permitted under generally accepted 
accounting principles to prepare financial statements on a consolidated 
or combined statement basis, the above information may be submitted for 
the parent if (A) the corresponding unaudited financial statements of 
the franchisor are also provided, and (B) the parent absolutely and 
irrevocably has agreed to guarantee all obligations of the subsidiary;
    (ii) Unaudited statements shall be used only to the extent that 
audited statements have not been made, and provided that such statements 
are accompanied by a clear and conspicuous disclosure that they are 
unaudited. Statements shall be prepared on an audited basis as soon as 
practicable, but, at a minimum, financial statements for the first full 
fiscal year following the date on which the franchisor must first comply 
with this part shall contain a balance sheet opinion prepared by an 
independent certified or licensed public accountant, and financial 
statements for the following fiscal year shall be fully audited.
    (21) All of the foregoing information in paragraphs (a) (1) through 
(20) of this section shall be contained in a single disclosure statement 
or prospectus, which shall not contain any materials or information 
other than that required by this part or by State law not preempted by 
this part. This does not preclude franchisors or franchise brokers from 
giving other nondeceptive information orally, visually, or in separate 
literature so long as such information is not contradictory to the 
information in the disclosure statement required by paragraph (a) of 
this section. This disclosure statement shall carry a cover sheet 
distinctively and conspicuously showing the name of the franchisor, the 
date of issuance of the disclosure statement, and the following notice 
imprinted thereon in upper and lower case bold-face type of not less 
than 12 point size:

   Information for Prospective Franchisees Required by Federal Trade 
                               Commission

                                * * * * *

    To protect you, we've required your franchisor to give you this 
information. We haven't checked it, and don't know if it's correct. It 
should help you make up your mind. Study it carefully. While it includes 
some information about your contract, don't rely on it alone to 
understand your contract. Read all of your contract carefully. Buying a 
franchise is a complicated investment. Take your time to decide. If 
possible, show your contract and this information to an advisor, like a 
lawyer or an accountant. If you find anything you think may be wrong or 
anything important that's been left out, you should let us know about 
it. It may be against the law.
    There may also be laws on franchising in your state. Ask your state 
agencies about them.

                                              Federal Trade Commission, 
                                                        Washington, D.C.


Provided, That the obligation to furnish such disclosure statement shall 
be deemed to have been met for both the franchisor and the franchise 
broker if either such party furnishes the prospective franchisee with 
such disclosure statement.
    (22) All information contained in the disclosure statement shall be 
current

[[Page 440]]

as of the close of the franchisor's most recent fiscal year. After the 
close of each fiscal year, the franchisor shall be given a period not 
exceeding 90 days to prepare a revised disclosure statement and, 
following such 90 days, may distribute only the revised prospectus and 
no other. The franchisor shall, within a reasonable time after the close 
of each quarter of the fiscal year, prepare revisions to be attached to 
the disclosure statement to reflect any material change in the 
franchisor or relating to the franchise business of the franchisor, 
about which the franchisor or franchise broker, or any agent, 
representative, or employee thereof, knows or should know. Each 
prospective franchisee shall have in his or her possession, at the 
``time for making of disclosures,'' the disclosure statement and 
quarterly revision for the period most recent to the ``time for making 
of disclosures'' and available at that time. Information which is 
required to be audited pursuant to paragraph (a)(20) of this section is 
not required to be audited for quarterly revisions, Provided, however, 
That the unaudited information be accompanied by a statement in 
immediate conjunction therewith that clearly and conspicuously discloses 
that such information has not been audited.
    (23) A table of contents shall be included within the disclosure 
statement.
    (24) The disclosure statement shall include a comment which either 
positively or negatively responds to each disclosure item required to be 
in the disclosure statement, by use of a statement which fully 
incorporates the information required by the item. Each disclosure item 
therein must be preceded by the appropriate heading, as set forth in 
Note 3 of this part.
    (b) To make any oral, written, or visual representation to a 
prospective franchisee which states a specific level of potential sales, 
income, gross or net profit for that prospective franchisee, or which 
states other facts which suggest such a specific level, unless:
    (1) At the time such representation is made, such representation is 
relevant to the geographic market in which the franchise is to be 
located;
    (2) At the time such representation is made, a reasonable basis 
exists for such representation and the franchisor has in its possession 
material which constitutes a reasonable basis for such representation, 
and such material is made available to any prospective franchisee and to 
the Commission or its staff upon reasonable demand.
    Provided, further, That in immediate conjunction with such 
representation, the franchisor shall disclose in a clear and conspicuous 
manner that such material is available to the prospective franchisee; 
and Provided, however, That no provision within paragraph (b) of this 
section shall be construed as requiring the disclosure to any 
prospective franchisee of the identity of any specific franchisee or of 
information reasonably likely to lead to the disclosure of such person's 
identity; and Provided, further, That no additional representation as to 
a prospective franchisee's potential sales, income, or profits may be 
made later than the ``time for making of disclosures'';
    (3) Such representation is set forth in detail along with the 
material bases and assumptions therefor in a single legible written 
document whose text accurately, clearly and concisely discloses such 
information, and none other than that provided for by this part or by 
State law not preempted by this part. Each prospective franchisee to 
whom the representation is made shall be furnished with such document no 
later than the ``time for making of disclosures''; Provided, however, 
That if the representation is made at or prior to a ``personal meeting'' 
and such meeting occurs before the ``time for making of disclosures'', 
the document shall be furnished to the prospective franchisee to whom 
the representation is made at that ``personal meeting'';
    (4) The following statement is clearly and conspicuously disclosed 
in the document described by paragraph (b)(3) of this section in 
immediate conjunction with such representation and in not less than 
twelve point upper and lower-case boldface type:

                                 CAUTION

    These figures are only estimates of what we think you may earn. 
There is no assurance you'll do as well. If you rely upon our figures, 
you must accept the risk of not doing as well.


[[Page 441]]


    (5) The following information is clearly and conspicuously disclosed 
in the document described by paragraph (b)(3) of this section in 
immediate conjunction with such representation:
    (i) The number and percentage of outlets of the named franchise 
business which are located in the geographic markets that form the basis 
for any such representation and which are known to the franchisor or 
franchise broker to have earned or made at least the same sales, income, 
or profits during a period of corresponding length in the immediate past 
as those potential sales, income, or profits represented; and
    (ii) The beginning and ending dates for the corresponding time 
period referred to by paragraph (b)(5)(i) of this section, Provided, 
however, That any franchisor without prior franchising experience as to 
the named franchise business so indicate such lack of experience in the 
document described in paragraph (b)(3) of this section.

Except, That representations of the sales, income or profits of existing 
franchise outlets need not comply with paragraph (b) of this section.
    (c) To make any oral, written or visual representation to a 
prospective franchisee which states a specific level of sales, income, 
gross or net profits of existing outlets (whether franchised or company-
owned) of the named franchise business, or which states other facts 
which suggest such a specific level, unless:
    (1) At the time such representation is made, such representation is 
relevant to the geographic market in which the franchise is to be 
located;
    (2) At the time such representation is made, a reasonable basis 
exists for such representation and the franchisor has in its possession 
material which constitutes a reasonable basis for such representation, 
and such material is made available to any prospective franchisee and to 
the Commission or its staff upon reasonable demand, Provided, however, 
That in immediate conjunction with such representation, the franchisor 
discloses in a clear and conspicuous manner that such material is 
available to the prospective franchisee; and Provided, further, That no 
provision within paragraph (c) of this section shall be construed as 
requiring the disclosure to any prospective franchisee of the identity 
of any specific franchisee or of information reasonably likely to lead 
to the disclosure of such person's identity; and Provided, further, That 
no additional representation as to the sales, income, or gross or net 
profits of existing outlets (whether franchised or company-owned) of the 
named franchise business may be made later than the ``time for making of 
disclosures'';
    (3) Such representation is set forth in detail along with the 
material bases and assumptions therefor in a single legible written 
document which accurately, clearly and concisely discloses such 
information, and none other than that provided for by this part or by 
State law not preempted by this part. Each prospective franchisee to 
whom the representation is made shall be furnished with such document no 
later than the ``time for making of disclosures'', Provided, however, 
That if the representation is made at or prior to a ``personal meeting'' 
and such meeting occurs before the ``time for making of disclosures,'' 
the document shall be furnished to the prospective franchisee to whom 
the representation is made at that ``personal meeting'';
    (4) The underlying data on which the representation is based have 
been prepared in accordance with generally accepted accounting 
principles;
    (5) The following statement is clearly and conspicuously disclosed 
in the document described by paragraph (c)(3) of this section in 
immediate conjunction with such representation, and in not less than 
twelve point upper and lower case boldface type:

                                 CAUTION

    Some outlets have [sold] [earned] this amount. There is no assurance 
you'll do as well. If you rely upon our figures, you must accept the 
risk of not doing as well.

    (6) The following information is clearly and conspicuously disclosed 
in the document described by paragraph (c)(3) of this section in 
immediate conjunction with such representation:
    (i) The number and percentage of outlets of the named franchise 
business which are located in the geographic markets that form the basis 
for any such representation and which are

[[Page 442]]

known to the franchisor or franchise broker to have earned or made at 
least the same sales, income, or profits during a period of 
corresponding length in the immediate past as those sales, income, or 
profits represented; and
    (ii) The beginning and ending dates for the corresponding time 
period referred to by paragraph (c)(6)(i) of this section, Provided, 
however, That any franchisor without prior franchising experience as to 
the named franchise business so indicate such lack of experience in the 
document described in paragraph (c)(3) of this section.
    (d) To fail to provide the following information within the 
document(s) required by paragraphs (b)(3) and (c)(3) of this section 
whenever any representation is made to a prospective franchisee 
regarding its potential sales, income, or profits, or the sales, income, 
gross or net profits of existing outlets (whether franchised or company-
owned) of the named franchise business:
    (1) A cover sheet distinctively and conspicuously showing the name 
of the franchisor, the date of issuance of the document and the 
following notice imprinted thereon in upper and lower case boldface type 
of not less than twelve point size:

Information for Prospective Franchisees About Franchise [Sales] [Income] 
           [Profit] Required by the Federal Trade Commission.

    To protect you, we've required the franchisor to give you this 
information. We haven't checked it and don't know if it's correct. Study 
these facts and figures carefully. If possible, show them to someone who 
can advise you, like a lawyer or an accountant. Then take your time and 
think it over.
    If you find anything you think may be wrong or anything important 
that's been left out, let us know about it. It may be against the law.
    There may also be laws on franchising in your State. Ask your State 
agencies about them.
                                              Federal Trade Commission, 
                                                        Washington, D.C.

    (2) A table of contents.

    Provided, however, That each prospective franchisee to whom the 
representation is made shall be notified at the ``time for making of 
disclosures'' of any material change (about which the franchisor, 
franchise broker, or any of the agents, representatives, or employees 
thereof, knows or should know) in the information contained in the 
document(s) described by paragraphs (b)(3) and (c)(3) of this section.
    (e) To make any oral, written, or visual representation for general 
dissemination (not otherwise covered by paragraph (b) or (c) of this 
section) which states a specific level of sales, income, gross or net 
profits, either actual or potential, of existing or prospective outlets 
(whether franchised or company-owned) of the named franchise business or 
which states other facts which suggest such a specific level, unless:
    (1) At the time such representation is made, a reasonable basis 
exists for such representation and the franchisor has in its possession 
material which constitutes a reasonable basis for such representation 
and which is made available to the Commission or its staff upon 
reasonable demand;
    (2) The underlying data on which each representation of sales, 
income or profit for existing outlets is based have been prepared in 
accordance with generally accepted accounting principles;
    (3) In immediate conjunction with such representation, there shall 
be clearly and conspicuously disclosed the number and percentage of 
outlets of the named franchise business which the franchisor or the 
franchise broker knows to have earned or made at least the same sales, 
income, or profits during a period of corresponding length in the 
immediate past as those sales, income, or profits represented, and the 
beginning and ending dates for said time period;
    (4) In immediate conjuction with each such representation of 
potential sales, income or profits, the following statement shall be 
clearly and conspicuously disclosed:

                                 CAUTION

    These figures are only estimates; there is no assurance you'll do as 
well. If you rely upon our figures, you must accept the risk of not 
doing as well.

    Provided, however, That if such representation is not based on 
actual experience of existing outlets of the named franchise business, 
that fact also should be disclosed;

[[Page 443]]

    (5) No later than the earlier of the first ``personal meeting'' or 
the ``time for making of disclosures,'' each prospective franchisee 
shall be given a single, legible written document which accurately, 
clearly and concisely sets forth the following information and materials 
(and none other than that provided for by this part or by State law not 
preempted by this part):
    (i) The representation, set forth in detail along with the material 
bases and assumptions therefor;
    (ii) The number and percentage of outlets of the named franchise 
business which the franchisor or the franchise broker knows to have 
earned or made at least the same sales, income or profits during a 
period of corresponding length in the immediate past as those sales, 
income, or profits represented, and the beginning and ending dates for 
said time period;
    (iii) With respect to each such representation of sales, income, or 
profits of existing outlets, the following statement shall be clearly 
and conspicuously disclosed in immediate conjunction therewith, printed 
in not less than 12 point upper and lower case boldface type:

                                 CAUTION

    Some outlets have [sold] [earned] this amount. There is no assurance 
you'll do as well. If you rely upon our figures, you must accept the 
risk of not doing as well.

    (iv) With respect to each such representation of potential sales, 
income, or profits, the following statement shall be clearly and 
conspicuously disclosed in immediate conjunction therewith, printed in 
not less than 12 point upper and lower case boldface type:

                                 CAUTION

    These figures are only estimates. There is no assurance that you'll 
do as well. If you rely upon our figures, you must accept the risk of 
not doing as well.

    (v) If applicable, a statement clearly and conspicuously disclosing 
that the franchisor lacks prior franchising experience as to the named 
franchise business;
    (vi) If applicable, a statement clearly and conspicuously disclosing 
that the franchisor has not been in business long enough to have actual 
business data;
    (vii) A cover sheet, distinctively and conspicuously showing the 
name of the franchisor, the date of issuance of the document, and the 
following notice printed thereon in not less than 12 point upper and 
lower case boldface type:

Information for Prospective Franchisees About Franchise [Sales] [Income] 
            [Profit] Required by the Federal Trade Commission

    To protect you, we've required the franchisor to give you this 
information. We haven't checked it and don't know if it's correct. Study 
these facts and figures carefully. If possible, show them to someone who 
can advise you, like a lawyer or an accountant. If you find anything you 
think may be wrong or anything important that's been left out, let us 
know about it. It may be against the law. There may also be laws about 
franchising in your State. Ask your State agencies about them.

                                             Federal Trade Commisssion, 
                                                        Washington, D.C.

    (viii) A table of contents;
    (6) Each prospective franchisee shall be notified at the ``time for 
making of disclosures'' of any material changes that have occurred in 
the information contained in this document.
    (f) To make any claim or representation which is contradictory to 
the information required to be disclosed by this part.
    (g) To fail to furnish the prospective franchisee with a copy of the 
franchisor's franchise agreement and related agreements with the 
document, and a copy of the completed franchise and related agreements 
intended to be executed by the parties at least 5 business days prior to 
the date the agreements are to be executed.
    Provided, however, That the obligations defined in paragraphs (b) 
through (g) of this section shall be deemed to have been met for both 
the franchisor and the franchise broker if either such person furnishes 
the prospective franchisee with the written disclosures required 
thereby.
    (h) To fail to return any funds or deposits in accordance with any 
conditions disclosed pursuant to paragraph (a)(7) of this section.

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