[Code of Federal Regulations]
[Title 22, Volume 1]
[Revised as of April 1, 2006]
From the U.S. Government Printing Office via GPO Access
[CITE: 22CFR226]

[Page 1070-1073]
 
                       TITLE 22--FOREIGN RELATIONS
 
            CHAPTER II--AGENCY FOR INTERNATIONAL DEVELOPMENT
 
PART 226_ADMINISTRATION OF ASSISTANCE AWARDS TO U.S. NON-GOVERNMENTAL 
ORGANIZATIONS--Table of Contents
 
                         Subpart F_Miscellaneous
 
Sec.  226.91  Marking.

    (a) USAID policy is that all programs, projects, activities, public 
communications, and commodities, specified further at paragraph (b)-(e) 
of this section, partially or fully funded by a USAID grant or 
cooperative agreement or other assistance award or subaward must be 
marked appropriately overseas with the USAID Identity, of a size and 
prominence equivalent to or greater than the recipient's, other donor's 
or any other third party's identity or logo.
    (1) USAID reserves the right to require the USAID Identity to be 
larger and more prominent if it is the majority donor, or to require 
that a cooperating country government's identity be larger and more 
prominent if circumstances warrant; any such requirement will be on a 
case-by-case basis depending on the audience, program goals and 
materials produced.
    (2) USAID reserves the right to request pre-production review of 
USAID funded public communications and program materials for compliance 
with the approved Marking Plan.
    (3) USAID reserves the right to require marking with the USAID 
Identity in the event the recipient does not choose to mark with its own 
identity or logo.
    (4) To ensure that the marking requirements ``flow down'' to 
subrecipients of subawards, recipients of USAID funded grants and 
cooperative agreements or other assistance awards are required to 
include a USAID-approved marking provision in any USAID funded subaward, 
as follows:

    As a condition of receipt of this subaward, marking with the USAID 
Identity of a size and prominence equivalent to or greater than the 
recipient's, subrecipient's, other donor's or third party's is required. 
In the event the recipient chooses not to require marking with its own 
identity or logo by the subrecipient, USAID may, at its discretion, 
require marking by the subrecipient with the USAID Identity.

    (b) Subject to Sec.  226.91 (a), (h), and (j), program, project, or 
activity sites funded by USAID, including visible infrastructure 
projects (for example, roads, bridges, buildings) or other programs, 
projects, or activities that are physical in nature (for example, 
agriculture, forestry, water management), must be marked with the USAID 
Identity. Temporary signs or plaques should be erected early in the 
construction or implementation phase. When construction or 
implementation is complete, a permanent, durable sign, plaque or other 
marking must be installed.
    (c) Subject to Sec.  226.91 (a), (h), and (j), technical assistance, 
studies, reports, papers, publications, audio-visual productions, public 
service announcements, Web sites/Internet activities and other 
promotional, informational, media, or communications products funded by 
USAID must be marked with the USAID Identity.
    (1) Any ``public communications'' as defined in Sec.  226.2, funded 
by USAID, in which the content has not been approved by USAID, must 
contain the following disclaimer:

    This study/report/audio/visual/other information/media product 
(specify) is made possible by the generous support of the American 
people through the United States Agency for International Development 
(USAID). The contents are the responsibility of [insert recipient name] 
and do not necessarily reflect the views of USAID or the United States 
Government.

    (2) The recipient shall provide the Cognizant Technical Officer 
(CTO) or other USAID personnel designated in the grant or cooperative 
agreement with at least two copies of all program and communications 
materials produced under the award. In addition, the recipient shall 
submit one electronic and/or one hard copy of all final documents to 
USAID's Development Experience Clearinghouse.
    (d) Subject to Sec.  226.91 (a), (h), and (j), events financed by 
USAID such as training courses, conferences, seminars, exhibitions, 
fairs, workshops, press conferences and other public activities, must be 
marked appropriately with the USAID Identity. Unless directly prohibited 
and as appropriate to the surroundings, recipients should display 
additional materials such as signs and banners with the USAID Identity. 
In circumstances in which the USAID Identity cannot be displayed 
visually, recipients are encouraged otherwise to acknowledge USAID and 
the American people's support.

[[Page 1071]]

    (e) Subject to Sec.  226.91 (a), (h), and (j), all commodities 
financed by USAID, including commodities or equipment provided under 
humanitarian assistance or disaster relief programs, and all other 
equipment, supplies and other materials funded by USAID, and their 
export packaging, must be marked with the USAID Identity.
    (f) After technical evaluation of applications for USAID funding, 
USAID Agreement Officers will request Apparent Successful Applicants to 
submit a Branding Strategy, defined in Sec.  226.2. The proposed 
Branding Strategy will not be evaluated competitively. The Agreement 
Officer shall review for adequacy the proposed Branding Strategy, and 
will negotiate, approve and include the Branding Strategy in the award. 
Failure to submit or negotiate a Branding Strategy within the time 
specified by the Agreement Officer will make the Apparent Successful 
Applicant ineligible for award.
    (g) After technical evaluation of applications for USAID funding, 
USAID Agreement Officers will request Apparent Successful Applicants to 
submit a Marking Plan, defined in Sec.  226.2. The Marking Plan may 
include requests for approval of Presumptive Exceptions, paragraph (h) 
of this section. All estimated costs associated with branding and 
marking USAID programs, such as plaques, labels, banners, press events, 
promotional materials, and the like, must be included in the total cost 
estimate of the grant or cooperative agreement or other assistance 
award, and are subject to revision and negotiation with the Agreement 
Officer upon submission of the Marking Plan. The Marking Plan will not 
be evaluated competitively. The Agreement Officer shall review for 
adequacy the proposed Marking Plan, and will negotiate, approve and 
include the Marking Plan in the award. Failure to submit or negotiate a 
Marking Plan within the time specified by the Agreement Officer will 
make the Apparent Successful Applicant ineligible for award. Agreement 
Officers have the discretion to suspend the implementation requirements 
of the Marking Plan if circumstances warrant. Recipients of USAID funded 
grant or cooperative agreement or other assistance award or subaward 
should retain copies of any specific marking instructions or waivers in 
their project, program or activity files. Cognizant Technical Officers 
will be assigned responsibility to monitor marking requirements on the 
basis of the approved Marking Plan.
    (h) Presumptive exceptions: (1) The above marking requirements in 
Sec.  226.91 (a)-(e) may not apply if marking would:
    (i) Compromise the intrinsic independence or neutrality of a program 
or materials where independence or neutrality is an inherent aspect of 
the program and materials, such as election monitoring or ballots, and 
voter information literature; political party support or public policy 
advocacy or reform; independent media, such as television and radio 
broadcasts, newspaper articles and editorials; public service 
announcements or public opinion polls and surveys.
    (ii) Diminish the credibility of audits, reports, analyses, studies, 
or policy recommendations whose data or findings must be seen as 
independent.
    (iii) Undercut host-country government ``ownership'' of 
constitutions, laws, regulations, policies, studies, assessments, 
reports, publications, surveys or audits, public service announcements, 
or other communications better positioned as ``by'' or ``from'' a 
cooperating country ministry or government official.
    (iv) Impair the functionality of an item, such as sterilized 
equipment or spare parts.
    (v) Incur substantial costs or be impractical, such as items too 
small or other otherwise unsuited for individual marking, such as food 
in bulk.
    (vi) Offend local cultural or social norms, or be considered 
inappropriate on such items as condoms, toilets, bed pans, or similar 
commodities.
    (vii) Conflict with international law.
    (2) These exceptions are presumptive, not automatic and must be 
approved by the Agreement Officer. Apparent Successful Applicants may 
request approval of one or more of the presumptive exceptions, depending 
on the circumstances, in their Marking Plan. The Agreement Officer will 
review requests for presumptive exceptions for adequacy, along with the 
rest of the

[[Page 1072]]

Marking Plan. When reviewing a request for approval of a presumptive 
exception, the Agreement Officer may review how program materials will 
be marked (if at all) if the USAID identity is removed. Exceptions 
approved will apply to subrecipients unless otherwise provided by USAID.
    (i) In cases where the Marking Plan has not been complied with, the 
Agreement Officer will initiate corrective action. Such action may 
involve informing the recipient of a USAID grant or cooperative 
agreement or other assistance award or subaward of instances of 
noncompliance and requesting that the recipient carry out it's 
responsibilities as set forth in the Marking Plan and award. Major or 
repeated non-compliance with the Marking Plan will be governed by the 
uniform suspension and termination procedures set forth at 22 CFR 226.61 
and 226.62.
    (j) USAID Principal Officers, defined for purposes of this provision 
at Sec.  226.2, may at any time after award waive in whole or in part 
the USAID approved Marking Plan, including USAID marking requirements 
for each USAID funded program, project, activity, public communication 
or commodity, or in exceptional circumstances may make a waiver by 
region or country, if the Principal Officer determines that otherwise 
USAID required marking would pose compelling political, safety, or 
security concerns, or marking would have an adverse impact in the 
cooperating country. USAID recipients may request waivers of the Marking 
Plan in whole or in part, through the Cognizant Technical Officer. No 
marking is required while a waiver determination is pending. The waiver 
determination on safety or security grounds must be made in consultation 
with U.S. Government security personnel if available, and must consider 
the same information that applies to determinations of the safety and 
security of U.S. Government employees in the cooperating country, as 
well as any information supplied by the Cognizant Technical Officer or 
the recipient for whom the waiver is sought. When reviewing a request 
for approval of a waiver, the Principal Officer may review how program 
materials will be marked (if at all) if the USAID Identity is removed. 
Approved waivers are not limited in duration but are subject to 
Principal Officer review at any time due to changed circumstances. 
Approved waivers ``flow down'' to recipients of subawards unless 
specified otherwise. Principal Officers may also authorize the removal 
of USAID markings already affixed if circumstances warrant. Principal 
Officers' determinations regarding waiver requests are subject to appeal 
to the Principal Officer's cognizant Assistant Administrator. Recipients 
may appeal by submitting a written request to reconsider the Principal 
Officer's waiver determination to the cognizant Assistant Administrator.
    (k) Non-retroactivity. Marking requirements apply to any obligation 
of USAID funds for new awards as of January 2, 2006. Marking 
requirements also will apply to new obligations under existing awards, 
such as incremental funding actions, as of January 2, 2006, when the 
total estimated cost of the existing award has been increased by USAID 
or the scope of work is changed to accommodate any costs associated with 
marking. In the event a waiver is rescinded, the marking requirements 
shall apply from the date forward that the waiver is rescinded. In the 
event of the rescinding of a waiver after the date of completion as 
defined in 22 CFR 226.2 but before closeout as defined in 22 CFR 226.2., 
the USAID mission or operating unit with initial responsibility to 
administer the marking requirements shall make a cost benefit analysis 
as to requiring USAID marking requirements after the date of completion 
of the affected programs, projects, activities, public communications or 
commodities.
    (l) The USAID Identity, USAID Partner Co-Branding Guide, and other 
guidance will be provided at no cost or fee to recipients of USAID 
grants, cooperative agreements or other assistance awards or subawards. 
Additional costs associated with marking requirements will be met by 
USAID if reasonable, allowable, and allocable under the cost principles 
of OMB Cost Circular A-122. The standard cost reimbursement provisions 
of the grant, cooperative agreement, other assistance award or

[[Page 1073]]

subaward should be followed when applying for reimbursement of 
additional marking costs.
    (m) This section shall become effective on January 2, 2006.

[70 FR 50190, Aug. 26, 2005]