[Code of Federal Regulations]
[Title 16, Volume 1]
[Revised as of January 1, 2007]
From the U.S. Government Printing Office via GPO Access
[CITE: 16CFR260.1]

[Page 180-181]
 
                     TITLE 16--COMMERCIAL PRACTICES
 
                   CHAPTER I--FEDERAL TRADE COMMISSION
 
PART 260_GUIDES FOR THE USE OF ENVIRONMENTAL MARKETING CLAIMS
--Table of Contents
 
Sec. 260.1  Statement of purpose.




Sec.
260.1 Statement of purpose.
260.2 Scope of guides.
260.3 Structure of the guides.
260.4 Review procedure.
260.5 Interpretation and substantiation of environmental marketing 
          claims.
260.6 General principles.
260.7 Environmental marketing claims.
260.8 Environmental assessment.


[[Page 181]]


    Authority: 15 U.S.C. 41-58.

    Source: 61 FR 53316, Oct. 11, 1996, unless otherwise noted.


    The guides in this part represent administrative interpretations of 
laws administered by the Federal Trade Commission for the guidance of 
the public in conducting its affairs in conformity with legal 
requirements. These guides specifically address the application of 
Section 5 of the FTC Act to environmental advertising and marketing 
practices. They provide the basis for voluntary compliance with such 
laws by members of industry. Conduct inconsistent with the positions 
articulated in these guides may result in corrective action by the 
Commission under Section 5 if, after investigation, the Commission has 
reason to believe that the behavior falls within the scope of conduct 
declared unlawful by the statute.