[Code of Federal Regulations]
[Title 7, Volume 10]
[Revised as of January 1, 2008]
From the U.S. Government Printing Office via GPO Access
[CITE: 7CFR1485.11]

[Page 749-750]
 
                          TITLE 7--AGRICULTURE
 
  CHAPTER XIV--COMMODITY CREDIT CORPORATION, DEPARTMENT OF AGRICULTURE
 
PART 1485_COOPERATIVE AGREEMENTS FOR THE DEVELOPMENT OF FOREIGN MARKETS FOR 
 
                     Subpart B_Market Access Program
 
Sec. 1485.11  Definitions.

    For purposes of this subpart the following definitions apply:
    Activity--a specific market development effort undertaken by a 
participant.
    Activity plan--a document which details a participant's proposed 
activities and budget. (Activity plan is used in lieu of the term 
Marketing plan to avoid administrative confusion with plans submitted 
under the Cooperator Foreign Market Development Program.)
    Administrator--the Administrator, FAS, USDA, or designee.
    Agricultural commodity--an agricultural commodity, food, feed, 
fiber, wood, livestock or insect, and any product thereof; and fish 
harvested from a U.S. aquaculture farm, or harvested by a vessel as 
defined in title 46, United States Code, in waters that are not waters 
(including the territorial sea) of a foreign country.
    APAR--activity plan amendment request.
    Attache/Counselor--the FAS employee representing USDA interests in 
the foreign country in which promotional activities are conducted.
    Brand promotion--an activity that involves the exclusive or 
predominant use of a single company name or logo(s) or brand name(s) of 
a single company.
    CCC--the Commodity Credit Corporation.
    Contribution--the cost-share expenditure made by a participant in 
support of an approved activity.
    Credit memo--a notice that a vendor has decreased an amount owed for 
promotional expenditures at the time the notice is issued.
    Demonstration projects--activities involving the erection or 
construction of a structure or facility or the installation of 
equipment.

[[Page 750]]

    Deputy Administrator--the Deputy Administrator, Commodity and 
Marketing Programs, FAS, USDA, or designee.
    Division Director--the director of a commodity division, Commodity 
and Marketing Programs, FAS, USDA.
    EIP/MAP--the Export Incentive Program/Market Access Program.
    EIP/MAP participant--a U.S. commercial entity which has entered into 
an EIP/MAP agreement with CCC.
    Eligible commodity--the agricultural commodity that is represented 
by an applicant.
    Expenditure--either the transfer of funds, or payment via a credit 
memo in lieu of a transfer of funds.
    Exported commodity--an agricultural commodity that is sold to buyers 
in, or is donated to, a foreign country.
    FAS--Foreign Agricultural Service, USDA.
    Foreign third party--a foreign entity that assists, in accordance 
with an approved activity plan, in promoting the export of a U.S. 
agricultural commodity.
    Generic promotion--a promotion that is not a brand promotion.
    Market--a country in which an activity is conducted.
    MAP--the Market Access Program.
    MAP participant--an entity which has entered into an MAP agreement 
with CCC.
    Participant--a entity which has entered into an agreement with CCC.
    Promoted commodity--an agricultural commodity whose sale is the 
intended result of a promotion activity.
    Sales team--a group of individuals engaged in an approved activity 
intended to result in specific sales.
    Small-sized entity--a U.S. commercial entity which meets the small 
business size standards published at 13 CFR part 121, Small Business 
Size Regulations.
    SRTG--an association of State Departments of Agriculture referred to 
as State Regional Trade Group(s).
    STRE--sales and trade relations expenditures.
    Supergrade--a salary level designation that is applicable to certain 
non-U.S. employees who direct participants' overseas offices.
    Trade team--a group of individuals engaged in an approved activity 
intended to promote the interests of an entire agricultural sector 
rather than to result in specific sales by any of its members.
    Unfair trade practice--an act, policy, or practice of a foreign 
government that:
    (1) Violates, is inconsistent with, or otherwise denies benefits to 
the United States under, any trade agreement to which the United States 
is a party; or
    (2) Is unjustifiable, unreasonable, or discriminatory and burdens or 
restricts United States commerce.
    U.S. commercial entity--an agricultural cooperative, producer 
association authorized by 7 U.S.C. 291, or for-profit firm located and 
doing business in the United States, and engaged in the export or sale 
of an agricultural commodity.
    U.S. industry contribution--the expenditure made by the U.S industry 
in support of an approved activity.
    USDA--the United States Department of Agriculture.

[60 FR 6363, Feb. 1, 1995, as amended at 61 FR 32644, June 25, 1996; 61 
FR 58780, Nov. 19, 1996; 63 FR 29940, June 2, 1998; 63 FR 32041, June 
11, 1998]